How do you define "core
marketing" and "core finance?"
Marketing is a process that starts from
identifying the consumers needs to satisfying them
through product / services. Successful
marketing is getting the right product in the right place at the right price,
and promoting it so that everyone knows about it which means getting the right
mix of four Ps i.e. Product, Price, Place & Promotion.
Finance can be defined as the corporate
economy or how to manage the scarce monetary
resources to get the maximum return. It
covers everything from raising funds to effective deployment of fund.
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